API functions: The Tumblr API contains several methods for performing various actions, including getting information about users, subscribing to or unsubscribing from blogs, liking or unfollowing posts, getting a list of blog posts, and editing or deleting posts.

Popularity: As of the end of 2018, the platform contained more than 450 million different blogs.

Price: The API is provided free of charge.

Ease of use: Tumblr has done a great job of ensuring that its API is functional and flexible so that it can be embedded into any application. In addition to detailed documentation in the most popular programming languages, it also offers a large collection of useful resources for developers.

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API features: With the Viber API, you can connect to a company’s communication platform and create immersive interactive experiences. The API allows you to send different types of messages, such as texts and images, receive messages, get information about users, publish messages to public chat accounts, and much more.

Popularity: As of October 2018, it reported over 260 million monthly active users worldwide.

Price: The API is provided free of charge.

Ease of use: The communications company offers simple documentation that allows for seamless and minute-by-minute implementation of the API.

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API functions: Snapchat provides the Snapchat Marketing API, which allows developers to create customized applications to automate the purchase and targeting of ads on the platform. With the API, you can target users in a specific geographic location, create audiences with specific interests, and run other automated marketing campaigns.

Popularity: As of the second quarter of 2018, Snapchat had about 190 million daily active users worldwide.

Price: Snapchat Marketing API is offered for free.

Ease of use: Snapchat provides helpful API documentation and sample code so that developers can start embedding the API in minutes.

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API features: The YouTube API allows developers to embed YouTube features into their websites and apps. You can use the API to allow users to play YouTube videos directly in your app, search for YouTube content, manage playlists, download videos, and perform other tasks. The API also allows you to analyze the performance of your videos, schedule live broadcasts, and add a YouTube subscription button.

Popularity. As of May 2018, YouTube was visited by over 1.8 billion users every month, making it the second most popular social media platform in the world.

Price: The API is provided for free.

Ease of use: Google has provided simple developer documentation, guides, and sample code to make it easy to add YouTube features to your website or app.

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API functions: Facebook provides various APIs and SDKs that allow developers to access their data and extend the capabilities of their applications. The Facebook Graph API is an HTTP-based API that provides the primary way to access platform data. Using the API, you can query data, publish images, access pages, create new stories, and perform other tasks. In addition, the Facebook Marketing API allows you to create programs to automatically market your products and services on the platform.

Popularity: At the end of 2018, Facebook had over 2.2 billion monthly active users, making it the most popular social media platform in the world.

Price: Facebook APIs are provided free of charge.

Ease of use: In addition to detailed documentation, Facebook has an active developer community with members who are always ready to help each other to make the most of the API.

Instagram is a social media platform owned by Facebook that allows users to share photos and videos.

API functions: Facebook offers many APIs that allow developers to create tools that enhance the user experience on the Instagram platform. With the help of APIs, you can allow users to share their favorite stories and daily highlights from your app on Instagram. In addition, there is the Instagram Graph API, which allows developers to access data from companies that manage Instagram accounts. With the Graph API, you can conveniently manage and publish media items, discover other businesses, track mentions, analyze valuable metrics, moderate comments, and search for hashtags.

Popularity: At the end of 2018, Instagram had over 1 billion monthly active users.

Price: APIs are provided free of charge.

Ease of use: Instagram APIs are easy to use. Facebook has done a good job of providing detailed documentation to help developers easily implement the APIs into their apps.

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API functions: Twitter provides various API endpoints to accomplish different tasks. For example, you can use the Search API to retrieve historical tweets, the Account Activity API to access account activities, the Direct Message API to send direct messages, the Ads API to create advertising campaigns, and the Embed API to insert tweets into your web application.

Popularity: Twitter is a very popular social media service that can help boost engagement for your app. At the end of 2018, it had over 335 million monthly active users.

Price: Twitter provides its APIs for free. However, if you need a high level of access and reliability, you will need to contact them to get paid versions of the APIs.

Ease of use: Twitter APIs are very easy to use. Twitter provides comprehensive documentation to help you seamlessly integrate any of its APIs into your specific use case.

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